This MSc course will provide students with the required skills and knowledge to meet the growing demand for professionals with strong data analysis skills. This is a career-entry specialist masters, allowing students to transition from any area of business-related undergraduate study to postgraduate study of Economics and Data Analytics.

This course is applied to how organisations/businesses use economics and analytics. No previous knowledge of economics and analytics is assumed and, as such, you will be supported to learn most skills from scratch. This career entry (specialist) course will prepare you with the valued transferable skills to make you ‘work ready’ for the employment market. In this, you will be supported through use of the newly developed Embedded Employability Skills (ESA) toolkit, to clearly show how the modules you study will build your employability passport.
This module enables students to acquire a systematic understanding and knowledge of Applied Microeconomics, focusing on how economic principles and models can be applied to understand and address real-world issues and policy debates. Emphasis is placed on the use of empirical evidence and data-driven analysis to critically evaluate market outcomes, the behaviour of consumers and firms, competitive behaviour, market failure and the role of government intervention in the economy.
It allows students to develop an appreciation of issues and problems facing policy makers and a capacity to apply economic reasoning in a critical manner.
The aims of this module are:
The Data Analysis module provides an introduction to research methods used in the Social Sciences, particularly in Economics research. The focus of this module is on the use of statistical methods.
Students will learn how to:
The main tool that you will learn to use for these purposes is Stata. This module can be adapted to use another software such as R and python depending on IT lab facilities.
In short, you will learn about different types of datasets, how to use the data, and different ways to visualise the data. You will also gain skills in research design and how to apply data to answer questions that arise in Economic, Policy, or other Social Science research. You will learn and gain understanding on how to interpret regression analysis and will be able to discuss and defend your analysis.
The aim of this module is to enable students with no prior exposure to rigorous empirical analysis to learn about data analysis and quantitative methods and their uses and limitations. Students will learn to clean, organise, visualise, and interpret data for the purpose of answering questions that are asked in Economic research.
This module serves as an entry-level course in econometrics, designed for students with backgrounds outside Economics and Data Analytics, such as Business, Management, and Finance.
Students will gain foundational knowledge of Econometric principles and methods, with a focus on applying Data Analysis techniques to solve real-world economic problems. The module will balance theoretical understanding with practical data handling skills, using accessible software (such as Stata or R) and focusing on real-world applications. By the end of this module, students will be prepared to apply Econometric analysis within economic research, business, and policy contexts, providing a foundation for more advanced quantitative studies (e.g., doctoral level studies).
The module will cover statistical methods based on the Econometric literature that can be used for causal inference in Economics and the Social Sciences more broadly, empirical analyses, with focus on the effects of counterfactual policies, such as the effects of implementing a government policy change, changing a price, or introducing new products.
In this module, you will learn how these empirical tools can improve an understanding of economic policy and decision-making using data and theory. You will learn how to pose a testable question, how to retrieve data, how to handle the data with a software, and most importantly, how to interpret the quantitative results and apply it in the real world.
This module is aimed at providing students with an understanding of the global nature of the activity of the modern economy and its effect on the macro-economic policy of states. The long-standing tendency for states’ economic operations to be treated in isolation from one another has led to a continuous neglect of the often overwhelming contextual factors in the formulation of theory, such as the importance of the sustainability agenda worldwide. The module presents an integrated perspective of the key dimensions of global economic activity rather than the ‘hybrid’ treatment of the past conceptions of separable economic categories. This module recognises the interpenetration of global economic activities between the key actors.
Students will be able to investigate and assess macroeconomic phenomena through reference to the day-to-day activities of economic agents. These are central to the entire course in which this module sits.
The aims of this module are:
This module begins with a foundation-level of Mathematics and Python appropriate for non-cognate entry to a master’s in Economics and Data Analytics.
The Mathematics will be primarily of an applied nature, including linear algebra (matrices). The Python will begin with use of Jupyter Notebook, handling of data and simple functions. Subsequent to this, we will use Python to acquire data via to public API, manipulation of data, and the running of a predictive model, for example Long Short-Term Memory (LSTM).
At the same time as establishing Python skills, the module will provide students with a solid grounding in the application of data for Business and the use of analytics to create commercial value.
The aims of the module are:
This module provides an appreciation of Data Mining and Machine Learning fundamental concepts, algorithms, and process. It covers Machine Learning algorithms and Data Mining techniques for data analysis, pattern mining, clustering, classification and regression. It equips students with practical skills in applying Data Mining and Machine Learning techniques in real-world analytics problems.
The aims of this module are to:
The Business Consulting Project is a 60-credit year-long module which is an alternative core module on the MSc Economics and Analytics course. It builds on the previously-studied modules, which will give students an opportunity to apply and integrate their learning from the programme of study to the module activities and assessment.
The module will also introduce students to the analytical tools and key processes of Business Consultancy. The analytical frameworks will provide students with a useful structure for analysis and thinking and guide their decision-making process.
Some of the key processes used in Business Consultancy are the identification of main problems or challenges facing an organisation or an industry, data analyses, presentation of solutions, and recommendations. Students will engage with these processes by participating in the Business Simulation Exercise and by completing the Business Consultancy Report.
The Business Simulation Platform replicates realistic market environment and allows students to apply their knowledge in practical Business situations. In the Business Simulation Task, students will be involved in running their own virtual business in collaboration with other students. They will have to consider multiple factors and real-world Business situations, analyse financial and non-financial data, and make well-reasoned decisions by the set deadlines. Students will then reflect on the decision-making process and their teamwork in a formal Business presentation.
In the Business Consultancy Report, students will be required to demonstrate thorough understanding of their chosen real-world Business or Industry, identify the strengths but also challenges/risks that it is facing, evaluate outcomes, problem-solve, and provide suitable and feasible solutions. Students will be expected to engage in rigorous research on their chosen Organisation/Industry and the environment it operates in, collect financial and non-financial data and statistical evidence, apply analytical tools and techniques, and present their findings and analyses clearly, both in text and graphically, to produce a well-structured, clearly-communicated and thoroughly-referenced Business Consultancy Report of postgraduate standard.
The Business Consultation Project will represent a significant piece of work from which students can reflect on the higher-order academic skills developed through the course. Students will also develop a range of transferable skills and thorough knowledge of the Business/Industry they are interested in, which may support their employment. The skills acquired through the module include research skills, analytical skills, critical thinking, problem identification and problem-solving abilities, time management, teamwork, communication skills, including presentation of large sets of data, and report writing skills.
This module aims to:
The Dissertation will give you the opportunity to produce an individual and sustained piece of original work that addresses a specific area (of your choosing) in the fields of Economics and Analytics. The dissertation will allow you to demonstrate your intellectual and conceptual skills through your background research and application of theoretical knowledge.
The Dissertation is the final module in the study of your MSc degree and it will enable you to utilise and integrate your learning from your programme of study by applying aspects of your learning to a particular topic of investigation. In undertaking this work, the Dissertation will develop your analysis, critical evaluation, and self-reflection skills.
You will be supported by research workshops providing a thorough understanding of quantitative research methods, how to design and carry out independent research, as well as how to support and justify conclusions drawn by data modelled with software packages. As independent learners you will be supported by an assigned Supervisor, who will support you through this learning process.
This module aims to:

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